The following is a collection of professional and student print and branding pieces.
This up-and-coming Corn Liquor Distillery, located just outside of Pigeon Forge in Tennessee, was looking for a logo that would make their moonshine stand out amongst the other white lightning brands on the liquor store shelf. Their tag line, "Moonshine made in the Sunshine," celebrates the sordid history of the moonshine industry and its evolution into an above-board business endeavor. They spoke of the quality of their products (a traditional and a charred moonshine), distilled using fresh spring water straight from Mt. Guyot (the second tallest peak of the Smoky Mountains), and they emphasized the hand-crafted excellence of their family recipe.
To promote the Sam Adams brand, these pieces were developed for placement in different bars and restaurants.
This campaign was designed to publicize and promote an Intramural Sports event at Northeastern University. Sports are shown in action to create excitement about each event, and the graphics are minimal to allow viewers to quickly and easily understand the events that are scheduled to take place.
This poster aims to communicate the significance of the Whitney Museum in the art and design world. Type and images are combined to discuss and display the ways in which the building has set itself apart from others and how it has impacted works that have come after it.
This poster communicates how a system of writing that uses an alphabet other than the Latin alphabet works. Background information is provided, detailed descriptions of how the letters interact with one another are listed, and the letterforms (with their names and pronunciations) are displayed prominently. Behind the text, an image of the domes of St. Basil's are displayed, creating an instant understanding of the culture that uses this system.
This campaign was designed to encourage young children to develop healthy dental habits at an early age.
